After funding a series of workshops, The Williams Family asked The Junior Design Factory if our young designers could create a logo for them. The Junior Designers explored lots of different ideas and decided on a handwritten script that looked like a signature.
The family is passionate about creating lasting change for children and young people, especially those who’ve faced tough times. The green color palette was chosen by the team because it represents trust, sincerity, and security—qualities that reflect the family’s goals and values
